Football is a business. How many times have we had those four words beaten into our heads? A huge part of the business is marketing and merchandising. Even though some teams do better than others in terms of victories, postseason, and even Super Bowl wins, it doesn't flat-out mean their merchandise sells any better than a team who goes 4-12. Case in point: Go to any Wal-Mart outside of Ohio and look for an NFL hat. Good luck finding any Bro...

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